What Is a
Broadband Facts Label?
Understand your internet plan.
Your internet connects homework, workdays, movie nights, and the people who matter. Understanding your plan should be simple, too.
Think of it as a nutrition label for your internet.
A Broadband Facts label puts important plan information in one standardized place, making it easier to compare your options.
It explains the listed monthly price, typical speeds, data allowance, and charges so you can make an informed choice.
Know the price
Understand the regular monthly rate, available promotional pricing, and additional charges.
Know the performance
Understand download speed, upload speed, latency, and data allowances.
Know what's included
See the services, equipment, and features included with your plan.
Monthly price and promotional pricing
The monthly price shown on the label is the listed price of the plan. Promotional offers may be available separately to qualifying customers.
Regular plan price
The Broadband Facts label identifies the plan's standard pricing and required disclosures.
Refer to the current label for the actual regular price.
Promotional offers
Promotions may reduce the cost for a limited period.
- How long does the offer last?
- What price applies afterward?
- Are paperless billing and autopay required?
- Are there any one-time charges?
Internet speed and data are different.
Speed tells you how quickly information moves. Data usage measures how much information your household sends and receives over time.
Let's look at the typical performance shown in the Fiber Work & Play example.
Download supports streaming and receiving files. Upload supports video calls, sharing large files, and cloud backups. Latency measures connection response time. Actual performance varies with devices, Wi-Fi, and other conditions.
How much is 10 TB of data?
10 terabytes is approximately 10,000 gigabytes. That's a substantial amount of data for everyday household activity.
Move the sliders below and see how streaming might affect a household's monthly allowance.
Your Data Usage Explorer
Build a sample household streaming scenario.
Estimates use Netflix's published maximum hourly streaming data figures. Other streaming services may use different amounts.
of a 10,000 GB monthly allowance
Allowance remaining after this example:
9,160 GB
This estimate excludes all other household data usage.
For some industry perspective...
Average monthly broadband usage reported by OpenVault for Q4 2025.
The example 10 TB allowance is roughly 13 times this reported industry average. This is not a measurement of BBT customers.
Calculator methodology: screens × viewing hours per day × days × estimated GB per hour. Each scenario assumes all selected screens stream for the specified hours. Estimates are illustrative, not measured usage or performance guarantees. Netflix data usage reference ↗
Is 10 TB unlimited?
No. It is a large monthly allowance, but it is not unlimited.
The Fiber Work & Play label described here lists an additional charge of $20 per 100 GB over the monthly allowance.
For many households, 10 TB offers considerable room for streaming, video calls, downloads, and connected devices. Exceptionally heavy use, including large continuous uploads, can consume significantly more data.
Ask BBT how to review your household's actual data usage.
What's included in Work & Play?
The example Fiber Work & Play label lists the following services as included with the monthly price:
BBT can explain which included services and equipment apply to your address and plan.
What about additional charges?
A Broadband Facts label distinguishes the plan price from other potential costs. Here's what the example label lists:
| Charge | Listed amount |
|---|---|
| Deposit | $0–$150 |
| Provisioning charge | $50 |
| Router/modem purchase | Varies by model |
| Government taxes | Vary by location |
The modem/router lease is listed as included, while equipment purchase is separate. Eligibility and promotional offers may affect applicable upfront charges. Confirm all current amounts with BBT.
A clearer way to compare internet plans.
When choosing an internet plan, consider the complete picture: regular and promotional pricing, typical speeds, included features, data allowance, and potential additional charges.
A Broadband Facts label brings these details together, helping you choose with greater confidence.
Questions? We're here to help.
BBT. Reliable. Local. Connecting West Texas.
Plan examples reflect the Fiber Work & Play label described in this article. Consult the applicable Broadband Facts label and offer terms when ordering. Availability, prices, features, and terms may change. Data calculations use 1 TB = 1,000 GB and are illustrative only.
